So, you want to become a content creator, but you’re not trying to spend years “figuring it out?” You want brands sliding in your DMs with paid deals, your audience eating up your posts, and that “link in bio” bringing in passive income. Sis, I got you! With the right strategy, you can go from scrolling on social media to securing brand deals and making money online in just 30 days (really less than that, but that depends on you). No bs, no guesswork… just a step-by-step plan to get you there.
Before you start posting content, you need to know WHO you’re talking to and WHAT you’re talking about. Brands and audiences love creators with a clear focus, so let’s lock in your niche.
Week 1: Lay the Foundation
Day 1-3: Choose Your Niche & Platform
First things first—what do you actually want to talk about? Travel, beauty, fashion, fitness, lifestyle—there are endless options, but you need to pick something that excites you and has an audience ready to engage. Who do you want to reach? Busy moms? Aspiring influencers? Budget travelers? What problem do you solve? Are you helping people travel for cheap? teaching haircare? If you love it but nobody’s checking for it, it’s a hobby, not a niche.
Then, figure out where your people hang out. Are they scrolling TikTok for quick tips? Binge-watching YouTube for deep dives? Engaging in Instagram stories? Pick one or two platforms to start, and don’t try to do everything at once, you’ll burn out fast.
You really need to grab my ebook on Creating Your Business From Scratch, when it comes to picking your niche, branding and finding your target audience, but that’s neither here nor there.
Day 4-5: Define Your Brand & Aesthetic
Okay, so now that you’ve picked your niche, let’s make sure it’s crystal clear who you are. It’s time to create a brand identity. What’s your vibe? Are you the luxury girl next door or the chill, relatable girl who shares her honest opinions? You want to choose a handle and name that reflects your content (keep it simple and searchable).
Creating a mood board is key. Pinterest is about to be your new bestie for this! Choose 2-3 brand colors that speak to your aesthetic and find a consistent editing style that ties everything together. You want your content to feel cohesive, like when you walk into a room and everyone knows who you are without a word being said.
Day 6-7: Set Up Your Accounts & Bio
No more basic bios, sis! Don’t skimp on your profile pic either. That blurry selfie might’ve worked for your high school Instagram, but we’re here to elevate. Make sure it’s high-quality, well-lit, and shows your personality.
Your profile should immediately tell people who you are and why they should follow you. You’ve got three seconds to grab someone’s attention when they land on your profile. So, your bio needs to be clear, catchy, and to the point.
- Bio formula → Who you help + what you do + personality (Example: Helping 9-5 baddies turn into full-time content creators!)
- Get a high quality profile pic, no pixelated selfies! A well-lit headshot or an on-brand lifestyle pic is perfect.
- Set up a link-in-bio (Linktree, Stan Store, or your own website) to direct traffic to your offers, affiliate links, or freebies.
- Switch to a creator/business account: This unlocks insights & monetization tools.
Your feed needs to reflect your brand colors! Everything needs to blend seamlessly.
Week 2: Start Creating & Posting
Now that you know your niche, let’s get strategic. Pick two platforms (IG + TikTok is a power combo for short form content) and commit to consistency. Here’s what you need:
- A bomb profile picture – Keep it bright, clear, and on-brand.
- A content schedule – Post at least 3-4x per week to stay visible. Notion allows you to stay organized and can also auto-post your content, as well as metricool.
- A mix of content formats – Reels, carousels, and stories (because we love variety).
Use these content pillars: Educational, Inspirational, Entertaining, and Promotional.
Example: If you’re a travel creator, your pillars could be budget travel tips, luxury stays, content filming hacks, and behind-the-scenes of influencer life.
If you ever feel stuck and need help coming up with content ideas, I have an ebook on my website called The Ultimate Content Creation Guide. It has over 10 different pillars to talk about and gives you over 150 ideas! Make sure you add that to your cart.
Day 8-10: Research Viral Trends & Content Ideas
Now it’s time to get creative, but before you do, you need to know what’s trending. Spend some time scrolling through TikTok, Instagram Reels, and YouTube Shorts to see what’s trending. You don’t have to copy the trends, just use them as inspiration for your own spin on things.
Tools like AnswerThePublic or Google Trends are goldmines for finding content ideas your audience is already searching for. Make a list of at least 10 ideas that get you excited to create.
Day 11-13: Record & Edit Your First Batch of Content
Here’s where the real work begins: creating content and building connections.
- Batch create content – Set aside a day to film multiple videos so you’re not scrambling daily. If you’re just starting out, CapCut will be your best friend.
- Engage like crazy – Reply to every comment, hop in DMs, and comment on other creators’ posts.
- Use SEO and hashtags – Think keywords like “content creator tips,” “Instagram growth,” or “how to get brand deals.”
Day 14: Post Your First Video!
The biggest mistake new creators make? Waiting for perfection. Perfection isn’t real, but consistency is. The more you post, the more comfortable you’ll get with the process.
End everything with a strong call to action (Example: “Save this for later if you’re starting your content journey!”).
Week 3: Build Consistency & Engagement
Day 15-18: Post Every Day (Even If It’s Not Perfect!)
Consistency is key, babe! Aim to post at least once a day or at least 3-4x a week. Don’t let perfection hold you back—focus on sharing value that teaches, entertains, or inspires. It doesn’t matter if you think it’s not “perfect,” people are looking for what’s real and what’s relatable.
Day 19-21: Collaborate & Network
It’s time to make some content creator friends! Start engaging with other creators in your niche. Create a duet or stitch a few trending videos, collaborating can help grow your audience and open up opportunities. This is because you’re pigging back off their audience. Join groups like Facebook or Discord for content creators to stay motivated and get ideas for new collaborations.
Week 4: Monetize & Scale
Day 22-25: Explore Monetization
Now, let’s talk coins. You don’t need 100K followers to start making money—just the right strategy.
- Brand Partnerships: Start pitching to small brands or join influencer networks like Aspire, Brands Meet Creators, and Upfluence.
- Affiliate Marketing: Sign up for Amazon Associates, LTK, or other affiliate programs to get paid for recommendations.
- Digital Products: Create an ebook, Notion template, or mini-course (passive income, sis!).
- Email List: Social media is rented land. Your email list is yours—start building it ASAP!
Day 26-28: Plan a Viral-Worthy Content Series
Content series are fire because they keep people coming back for more. Example: “30 Days of Content Tips” or “Weekly Beauty Hacks.” When people know you’ll be dropping knowledge consistently, they’ll stay engaged.
Day 29-30: Audit & Improve
At this point, you’ve been posting consistently and building your brand. Now, it’s time to take a step back and check your analytics. What’s performing best? What’s not hitting the mark? Adjust your strategy based on the numbers.
Invest in better equipment as you grow. Upgrade your camera, mic, and editing tools. Remember, it’s all about consistency. Success doesn’t happen overnight!
If you follow this 30-day plan, you’ll be on your way to becoming a successful content creator. But let’s be clear… growth doesn’t happen overnight. The key is to stay consistent, keep learning, and show up!
Want to skip the trial and error? Grab The Ultimate Content Creation Guide ebook. And if you’re interested in becoming an influencer (because content creators and influencers are two different things) you might want to take a look at the Marketing Mogul ebook bundle. This is where I break down monetization strategies, brand deals, pitching for collaborations, and content planning in even more detail!
Disclaimer: I wanted to be transparent with you - some of the links I share may be affiliate links, meaning I could earn a commission if you choose to buy a product or service after clicking the link. There is no additional charge to you! Your support means the world to me and helps me keep creating valuable content, so thank you for being a part of this journey!